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Lloyds Banking Group has appointed Paul Wilkinson, a senior executive from Deliveroo and former Tesco Labs chief, as its new customer rewards and loyalty director. With extensive experience in retail technology, Wilkinson aims to enhance customer engagement in the banking sector, leveraging his background in product innovation and digital transformation. Lloyds, serving over 26 million customers, continues to invest in digital initiatives, including a revamped mobile banking app to improve user experience.
Paul Wilkinson has transitioned from Deliveroo, where he served as Product Director for Grocery/Retail Partners, to Lloyds Banking Group as Customer Rewards and Loyalty Director. He expressed excitement about applying his experience in retail banking, aiming to enhance customer tools and services. Wilkinson's background includes roles at Amazon and Tesco, highlighting his expertise in product management and innovation.
Paul Wilkinson
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Lloyds Banking Group appoints Deliveroo executive to enhance customer loyalty strategy
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Amazon.com, Inc.
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Paul Wilkinson
Gary Freedman
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09:15 25.03.2025
Paul Wilkinson joins Lloyds Banking Group as Customer Rewards and Loyalty Director
06:50 24.03.2025
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